CEF facilitates global market entry through tailored BPO services
[Branded Content] CEF offers a variety of business process outsourcing services, including customer care, manufacturing, and HR outsourcing, to help companies seek expansion into global markets.
Venturing into a new market can unlock significant business opportunities. However, achieving success in the global market is not an easy task. From sourcing the needed human resources and setting up the operation in the local territory, to providing the necessary after-sales services in the relevant market, businesses must align with local laws and culture, adopting management practices that cater to the needs of both employees and customers.
Even those companies with deep pockets often struggle to fit itself into the global markets due to the difference in the business environment, ever changing needs of the client or their customers and different laws in different states, especially in the US. For example, South Korean manufacturing companies hastily entered the US market following the Inflation Reduction Act(IRA) implementation last year. Despite having established and operated manufacturing lines, they have encountered a number of challenges, such as timely sourcing the needed talents and spike in turnover rates, which have caused major issues in meeting their productivity goals and put the fundamental business at risk.
“Diverse and extensive problems arise from global operations,” said John Cho, VP of Business Enablement for CEF, a New Jersey-headquartered BPO services provider.
"If not addressed immediately and precisely with a comprehensive management approach, these issues can escalate into larger problems such as unexpected increase of costs and deterioration of quality,” he added.
CEF says it offers the most practical results with its tailored BPO services, custom-fit to each client. This involves an end-to-end outsourcing program, which includes a consulting phase to identify the needs and ensure business stability. Additionally, a customizable program management model enables clients to achieve their ROIs and business goals, he added.
Founded in 2016, CEF provides comprehensive BPO services on behalf of business clients across multiple industries described above. While Its clientele primarily started from the globally renowned consumer electronics and IT companies with a presence in the US, the company has recently seen an increase in partnership requests from various industries, including automotives, parts manufacturing, financial services and logistics. With a remarkable average year-over-year growth of 37% over the past four years (2020–2023), the company anticipates continued upward momentum. The global BPO industry is projected to reach $440 billion in revenue by 2028 with an expected annual average growth rate of 4.68%, according to data provider Statista.
