Get ahead for CES 2024 with The Miilk

The Miilk, a cross-border news media platform operator, launched its guidebook for CES 2024, titled ‘Navigating Uncharted Territories,’ on Jan. 4. The publication aims to provide extensive previews for the world’s largest technology event scheduled from January 10-12. Originally published in Korean, the annual guidebook has been available in English since the CES 2023 event, catering to The Miilk subscribers, businesses, and CES attendees worldwide.

The Miilk’s CES 2024 guidebook offers insights into preparation before the event and on-site assistance during CES 2024. Covering everything from local information in Las Vegas to CES 2024 floor details and must-visit exhibitions, this guide is designed to unfold the event in real-time. Published annually just before CES, the handbook is widely recognized as the de facto official CES guidebook, with over 10,000 people benefiting from its insights. We anticipate it will serve as an invaluable 'field guide' for those attending CES 2024 in Las Vegas.

In an effort to provide businesses with opportunities to promote their services and products to a global CES audience, The Miilk has also reserved advertising pages in the guidebook. The ad section is open to non-CES participants who aim to achieve the same promotional effects both during and after the event as those exhibitors.

Last year, The Miilk entered into a partnership with the Consumer Technology Association (CTA), the organizer of CES, to serve as an official media partner of the CES trade show. Collaborating with CTA, the news media firm will promote the tech event for the next two years.

Credited as the official media partner, The Miilk’s logo will appear on the partners page of CES. Additionally, the authorized mark of CES 2024 will appear on the website of the news media platform. Through the partnership, The Miilk will conduct exclusive interviews with CTA executives down the road, while having fast-track access to CTA’s media representatives.

After the event, the news media firm also plans to publish a full CES 2024 report this month to cover what took place during the trade show and introduce cutting-edge tech displayed at the event.