TheSpill Special Report

K-pop: Past, Present and Future

‘Life-changing’, ‘inspiring’, and ‘unparalleled.’ These are some of the many words fans from around the world used to describe K-pop, or Korean popular music, to The Miilk.

So what is all the hype about? What makes K-pop stand out from the crowd, and what implications does this hold for both the nation and the global music industry?

To answer these questions, we spoke to industry experts and fans. The K-pop industry’s value encompasses more than just the revenue it generates each year. K-pop has brought greater diversity to South Korea, a Northeast Asian country historically known for being one of the most ethnically homogeneous in the world. It has also created entirely new fan cultures, and brought joy to the lives of millions.

From being called ‘cutesy’ and ‘weird’ to generating $10 billion per year, K-pop has been on quite the journey. This report explores the industry’s past, present, and future and asks the question: where is K-pop headed next?

회원가입 또는 로그인 후

지금 바로다운로드 받기 6.58MB 공유하기

무료 플랜: $0 개인 플랜: $0 기업 플랜: $0